Channels With Pyrotechnics Are The Ultimate Growth Channels With Strong Vitality

1. The general environment forces the company to continue to practice internal strength. When the external environment is good, many problems are ignored. When the external environment is not good, it is necessary to examine the interior of the company, improve efficiency, increase revenue and reduce expenditure, constantly find out its true competitiveness, sort out which things can really make money, and return to the brand itself. Investments and new projects are more cautious.

2. Consumers have changed a lot, and consumption power has been suppressed. Whether it is users or practitioners, the entire link is more cautious, and all links are reducing expenses.

3. Find the core competitiveness for enterprises. Good enterprises can still achieve growth when the general environment is not good.

4. One is to control costs, and the other is to start from the logic of product development and focus on products that can really generate value and form core competition, whether it is production costs, consumer experience, channels, promotion investment... Finding the best combination is the starting point of the enterprise It is also the basis for future growth.

5. The year 2023 is positive, but the pressure will be relatively high in the first half of the year, and will slowly recover in the second half of the year.

6. We have always emphasized originality. We used to be original for the sake of originality; now we look at what value it brings to consumers from an external perspective.

7. Originality must conform to the essence of business, efficiency, and value. It is necessary to answer the question of whether originality optimizes consumer experience or whether the same experience solves the problem of lower costs.

8. The channel with pyrotechnics is the channel with strong vitality, which is endless.

9. The core competitiveness of toy companies lies in R&D and innovation.