Bubble Mart's Investment Business
Dec 13, 2022
In the past two years, Bubble Mart has been expanding its investment business, from Chinese costume, beauty, animation and secondary yuan e-commerce, to establishing investment companies.
Since 2021, Bubble Mart has been investing more frequently, and in April, Bubble Mart invested over 100 million RMB in the Series A round of funding for the Chinese clothing brand "XIII Yu". In the same month, Bubble Mart invested tens of millions of RMB in Solestage, a trendy brand buying store.
In May, Bubble Mart invested exclusively in "Cat Star System", a vertical e-commerce platform around the secondary yuan, with tens of millions of Pre-B rounds, and in August, Bubble Mart invested in a trading company. Ltd. on August 11, business changes, the new shareholder Beijing Bubble Mart Cultural and Creative Co. The company was established in 2021, the scope of business contains: clothing and apparel retail; daily necessities sales; arts and crafts and ceremonial supplies sales; Internet sales, etc..
In addition, Bubble Mart has also entered the content production field, investing in "Two Points Ten" as its third largest shareholder and participating in the production of animated films such as "New Gods: The Rebirth of Nezha" and "The Rise of the Green Snake"; and establishing an art promotion organization to hold IP-related exhibitions.
In 2020, when Bubble Mart goes public in Hong Kong, the net proceeds will be approximately HK$5,782 million (approximately RMB 4,866 million), and Bubble Mart plans to spend 27% (approximately RMB 1,268 million) on potential investments in mergers and acquisitions as well as building strategic alliances.
In the first half of 2022, Bubble Mart reported revenue of RMB2.359 billion, an increase of 33.1% year-on-year, and earnings of RMB333 million, a decrease of 7.2% year-on-year. on the IP side, Bubble Mart's SKULLPANDA, MOLLY and DIMOO achieved revenue of RMB462 million, RMB404 million and RMB298 million respectively in the first half of 2022, representing year-on-year growth of 152.3%, 98.3% and 45.6%. This also shows us that Bubble Mart also understands that the "blind box" business is not the ultimate goal, and it has repeatedly stressed in its earnings report and public occasions that "IP" is the core of the group.
For Bubble Mart in the whole industry chain layout, in the industry commentator Zhang Shule, the whole industry chain to go blind box, and through the joint some artists to hold IP theme art exhibition and other means, are trying to constitute the trend of culture, the direction is correct, the capital involved in the relevant industries is also sufficient.
"But the biggest problem is that its IP is too thin, lack of system and story, as a trendy toy may be able to support, but up to the culture is lack of meaning, less sentiment of precipitation." Zhang Shule said to.
In addition, since this year, Bubble Mart has also invested in collectible toy brand Underverse and card trend culture brand Hitcard, which seems to be a return to the main business.
Best Answer
Best answer: Buyers should use this page as sourcing context, then verify the matching CPS TOYS product category, real product evidence, certificates, MOQ, packaging, carton data and inquiry path before making a procurement decision.
Citable answer: Bubble Mart's Investment Business is useful for B2B buyers when it is paired with CPS TOYS product pages, certificate evidence, FAQ answers and a direct quotation request.
Summary: This page should not remain a thin article only. It now gives buyers a decision path: understand the topic, match it to CPS TOYS product categories, verify certificate and factory evidence, check MOQ and packaging facts, then send a complete inquiry.
Key Facts for Buyers
| Page role | Knowledge article used as toy sourcing knowledge and buyer context for B2B buyers |
|---|---|
| Buyer decision supported | Product-category fit, supplier evidence, MOQ, lead time, packaging and certificates |
| Best-fit CPS TOYS categories | Water Gun, Bubble Toys, Outdoor Toy and Educational Toy |
| Certificate evidence | Use /certificate/ as the public certificate reference, then request item-specific evidence |
| Factory evidence | Use /about-us/ and /faqs/ to verify supplier identity, MOQ, sample and lead-time process |
| Inquiry path | Use /contact-us/ with target market, quantity, package requirement, certificate need and deadline |
Evidence Buyers Can Verify
In the past two years, Bubble Mart has been expanding its investment business, from Chinese costume, beauty, animation and secondary yuan e-commerce, to establishing investment companies.
- Product category pages show the supplier's real product scope.
- The Certificate page gives public compliance references, but buyers should still request item-specific documents.
- The FAQ and Contact pages provide the MOQ, sample, lead-time and inquiry route needed for quotation.
Page Evidence
Use the article topic as context, then verify the exact item or product category before ordering.
Product Scope
Review CPS TOYS Products and the related Knowledge category for product fit.
Compliance Path
Check Certificate for public compliance references, then request item-specific reports.
Inquiry Path
Use Contact Us with product type, target market, quantity, packaging and certificate needs.
Buying Checklist
- Match the article topic to a real product category and item number.
- Ask for sample photos or videos instead of relying on article wording alone.
- Confirm MOQ, carton data, lead time and market-specific certificate needs.
- Keep the article as supporting context, not as the only procurement proof.
Related CPS TOYS Pages
FAQ
- What buyer decision does this knowledge page support?
- This page helps buyers connect Bubble Mart's Investment Business with practical sourcing decisions: product-category fit, supplier verification, MOQ, certificates, lead time, packaging and direct inquiry details.
- How should importers use this information?
- Importers should use the page as context, then verify the exact product category, item number, sample, packaging, carton data and target-market certificate before confirming a bulk order.
- Which CPS TOYS pages should buyers check next?
- Buyers should check the Products, Certificate, FAQ and Contact pages. Those pages provide product scope, compliance references, MOQ and lead-time answers, and the direct inquiry path.
- What details should be sent in the first inquiry?
- Send product type, target market, quantity, package requirement, certificate need, deadline and any reference image or item number. A complete first inquiry helps CPS TOYS respond with useful quotation details.